Product Explorer
This tool helps you understand how products are performing in the market. With it, you can identify innovations, compare similar products, adjust marketing strategies, and monitor the competition.
It also provides key insights into consumer preferences and how to optimize your portfolio to stand out in your industry.
Demand Spaces
This tool helps you understand why and when consumers make purchasing decisions by analyzing key moments such as indulgence, convenience, health, or socialization.
With these insights, brands can create products, messages, and strategies that effectively connect with their customers at the right time, maximizing impact and loyalty.
Package research tool
Analyze and compare packaging using data from over 225 global studies conducted in the past 15 years.
Discover consumer preferences, compare different designs even if they weren’t evaluated in the same study, and access dynamic, easy-to-understand reports in Power BI.
